Fonts: Let’s Keep It Simple

Nathaniel Bastin
5 min readNov 22, 2020
Fonts: Let’s Keep It Simple

If you’re a human being living in the 21st Century, at one point or another, whether or not you work in a creative industry, you’re going to be asked to choose a font.

Now, I don’t know about you, but this is something I have, in the past, found a bit daunting. What are the criteria by which that decision would be reached?

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Nathaniel Bastin

Full Stack Brand Builder | Published in “The Startup”, “Better Marketing” & “Entrepreneur’s Handbook” | x.com/NB_Branding