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Monthly Muse: May 2022

Nathaniel Bastin
2 min readMay 30, 2022

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The month of May. A month filled with observances. In the UK, May is National Pet Month and National Smile Month. In the US, May is National Burger Month(!), Older Americans Month, and National Military Appreciation Month.

And not to forget May’s Monthly Muse.

A book I’m currently reading

“Build: An Unorthodox Guide to Making Things Worth Making” by Tony Fadell

Description: For every career crisis, every fork in the road, you need someone to talk to. Someone who’s been there before, who knows exactly how wobbly and conflicted you feel, who can give it to you straight. Tony Fadell learned all these lessons the hard way. This book is an advice encyclopedia. A mentor in a box.

A brand/marketing lesson I’ve learned

People like the platforms they like. It’s very difficult to get someone to move from one platform to another, particularly when they are browsing without any great intent.

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Nathaniel Bastin
Nathaniel Bastin

Written by Nathaniel Bastin

Full Stack Brand Builder | Published in “The Startup”, “Better Marketing” & “Entrepreneur’s Handbook” | x.com/NB_Branding

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