Revealed: My Top 7 Marketing and Business Books of 2022

Nathaniel Bastin

7 min readDec 27, 2022

--

Which title will top it?

2022 — where did that year go?

Well, I’ll tell you. It went on reading (for me, at least) and lots of it.

This year, I leafed my way through a whole stack of books — some really wonderful — on the subjects of branding, marketing and business.

Nathaniel Bastin

Written by Nathaniel Bastin

Full Stack Brand Builder | Published in “The Startup”, “Better Marketing” & “Entrepreneur’s Handbook”

Recommended from Medium

M. A. Neeper
in
Better Humans

Counter-Intuitive Interview Advice: 10 Unusual Suggestions To Help You Shine

The world of interviewing isn’t black and white. Others think you can’t do these things; you can and you should!

12 min read5 days ago

--

Nathaniel Bastin

Aha! 7 Lessons I Learned About Branding in 2022

Too light to blog, too weighty to forget

4 min readDec 14, 2022

--

Lists

Business 101

25 stories62 saves

How to Find a Mentor

11 stories40 saves

Company Offsite Reading List

8 stories10 saves

How to Give Difficult Feedback

7 stories48 saves

four cartoonish images of a white woman in business wear. i like this image because it looks like 4 different social media profiles.

Zulie Rane
in
The Startup

If You Want to Be a Creator, Delete All (But Two) Social Media Platforms

In October 2022, during the whole Elon Musk debacle, I finally deleted Twitter from my phone. Around the same time, I also logged out of…

8 min readApr 19

--

Sketch of the diffusion of innovators with ‘Agile today’ written in the Late Majority section

Ant Murphy
in
Product Coalition

The Rise of Product-led Transformations

(originally published at https://www.antmurphy.me/blog/2023/05/23/the-rise-of-product-transformations)

8 min read6 days ago

--

Yvonne Wang
in
ILLUMINATION

Human Resources in 5 Minutes

Succeed in business by building a solid people foundation

6 min readDec 24, 2022

--

Shreya Badonia
in
The Startup

How To Write An Online Article as a Busy Person

the framework I used to write 1400+ pieces online with a full-time job

5 min readJan 24

--

See more recommendations

Help
Status
Writers
Blog
Careers
Privacy
Terms
About
Text to speech